In the article, Ehrlich recounts fond memories of showing in the Northeast hunter/jumper circuit with her family. After spending years at a top legal firm in New York City, all along missing her time with horses, Ehrlich moved south to the Wellington, Florida area. Being in the midst of an equestrian mecca allowed Ehrlich the chance to begin riding again, and soon enough, she bought her own horse, Bella.

The warmblood mare helped carve the path of Ehrlich’s new career as an entrepreneur in the equestrian industry. Bella was diagnosed with gastric ulcers, and Ehrlich put her research skills to use to create Ulceraser, an all-natural, affordable product designed to keep these common health issues at bay. Soon after, her company, Equine Elixirs was officially launched!

In the article, Ehrlich says, “I had thought Ulceraser could become a business, but only in the sense that your wildest dreams could come true. Could this become a company with a well-known product and a household name? I was willing to put in the time and effort necessary to make it a possibility.”